Clean Lash
Lengthening Mascara
Your go-to mascara for every day. It tints, lengthens and lifts lashes, with no smudging. Ever. See Full Details
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Ingredients
Shade:

  • Vitamin B5

    Enhances Shine

  • Olive Oil Esters

    Conditioning

Full Ingredients List

Perfect Black
  • Free Shipping & Returns
Solo Shadow
Matte Eye Color

A buildable, cream-to-powder shadow for a soft-matte wash of color. Apply with Brush No. 2 or your finger.
Brush No. 2
Eyeshadow Brush

A soft, dual-ended brush that can be used for a wash of color and precise lines.  
Brow 1980
Volumizing Pomade
A nod to the brows of the ‘80s, this pomade adds color and volume for healthy, fluffy arches. See Full Details
Five Minute Morning
The Core Collection

The full five minute morning line up - everything you need to get ready in five minutes, nothing you don't.
The Minimalist
Perfecting Complexion Stick
Flush Balm
Cheek Color

A cream tint that melts into skin for lit-from-within color that stays flush all day. See Full Details
Shade Slick
Tinted Lip Oil
A wash of moisturizing color for healthy lips all day. See Full Details
Brush No.1
Blending Brush

The No.1 tool in your kit — use it to blend your complexion products and you won't be able to tell where your skin and your makeup meet. See Full Details
Day Glow
Highlighting Balm

Made for daytime, this highlighter gives a dewy, balmy sheen with zero sparkle. See Full Details
Clean Lash
Lengthening Mascara
Your go-to mascara for every day. It tints, lengthens and lifts lashes, with no smudging. Ever. See Full Details
Brow 1980
Volumizing Pomade
A nod to the brows of the ‘80s, this pomade adds color and volume for healthy, fluffy arches. See Full Details
The Eye Set
Brows, Lashes & Color
The complete set of eye essentials.
Solo Shadow
Matte Eye Color

A buildable, cream-to-powder shadow for a soft-matte wash of color. Apply with Brush No. 2 or your finger.
Brush No. 2
Eyeshadow Brush

A soft, dual-ended brush that can be used for a wash of color and precise lines.  
Clean Lash
Lengthening Mascara
Your go-to mascara for every day. It tints, lengthens and lifts lashes, with no smudging. Ever. See Full Details
Brow 1980
Volumizing Pomade
A nod to the brows of the ‘80s, this pomade adds color and volume for healthy, fluffy arches. See Full Details
The Full Collection
Every MERIT product

The complete set of MERIT essentials.
The Minimalist
Perfecting Complexion Stick
Flush Balm
Cheek Color

A cream tint that melts into skin for lit-from-within color that stays flush all day. See Full Details
Shade Slick
Tinted Lip Oil
A wash of moisturizing color for healthy lips all day. See Full Details
Brush No.1
Blending Brush

The No.1 tool in your kit — use it to blend your complexion products and you won't be able to tell where your skin and your makeup meet. See Full Details
Day Glow
Highlighting Balm

Made for daytime, this highlighter gives a dewy, balmy sheen with zero sparkle. See Full Details
Clean Lash
Lengthening Mascara
Your go-to mascara for every day. It tints, lengthens and lifts lashes, with no smudging. Ever. See Full Details
Bronze Balm
Sheer Bronzer
The easiest bronzer ever. A sheer, buildable formula that gives a wash of natural warmth and depth. See Full Details
Brow 1980
Volumizing Pomade
A nod to the brows of the ‘80s, this pomade adds color and volume for healthy, fluffy arches. See Full Details
Signature Lip
Lightweight Lipstick

Lipstick you can live in™️  — a hydrating, buildable lipstick with a soft satin finish. It’s so lightweight, you’ll forget you’re wearing it. See Full Details
Great Skin
Instant Glow Serum

A lightweight, bi-phase serum (50ml) that instantly hydrates and plumps skin for a healthy glow. See Full Details
Solo Shadow
Matte Eye Color

A buildable, cream-to-powder shadow for a soft-matte wash of color. Apply with Brush No. 2 or your finger.
Brush No. 2
Eyeshadow Brush

A soft, dual-ended brush that can be used for a wash of color and precise lines.  

Clean Vegan Cruelty Free

  • TUBING FORMULA

  • LENGTHENING

  • BUILDABLE

  • EASY TO REMOVE

  • Proprietary tubing technology wraps and defines each lash with no smudging — ever
  • Precision brush makes it easy to lift and separate each lash for a full, feathery look
  • Fatty acids and olive oil esters condition lashes while vitamin B5 adds shine
  • Removes easily with warm water and cleanser
  • Ships in our signature packaging that is either recyclable, reusable, or compostable
How to:
Clean Lash
Our Standards
Clean + EU-Compliant
Vegan + Leaping Bunny-Certified
Sustainability-Focused
All of our products are formulated in partnership with celebrity esthetician Biba de Sousa to be safe for acne-prone skin.

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