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The Full Collection
The complete set of MERIT essentials.
What's Included
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WHAT IT IS
Get compliments on your skin, not your makeup. We designed this in place of all-over coverage, so you can make small edits only where you need them.
The Minimalist can also double as a contour. To sculpt and define, choose a shade three shades deeper than your base shade and blend with Brush No. 1 for a seamless finish.
Formulated in partnership with esthetician Biba de Sousa, whose No List includes another 72 potentially acne-triggering ingredients that we eliminate. -
WHAT IT DOES
Lightweight, hydrating formula wears throughout the day without settling into fine lines
Buildable light-to-medium coverage that stays breathable all day
Sea daffodil extract is known to help diminish the appearance of pigmentation and dark spots
Fatty acids condition skin and lock in moisture -
OUR STANDARDS
CLEAN at MERIT | VEGAN | CRUELTY-FREE An EU-compliant formula, free from over 1400 potentially unsafe ingredients. Certified by Leaping Bunny.
Made with 43% post-consumer recycled plastic and ships in our signature FSC-certified paper packaging.
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WHAT IT IS
A foolproof, flexible balm that deposits a creamy, transparent veil of color to let your skin show through.
Formulated in partnership with esthetician Biba de Sousa, whose No List includes 72 potentially acne-triggering ingredients that we eliminate. -
WHAT IT DOES
Microfine pigment powders deposit a touch of color, without covering up natural skin texture
Light, balmy finish leaves a long-lasting glow that’s never cakey
Low weight emollient won’t clog pores
Vitamin E conditions skin -
OUR STANDARDS
CLEAN | VEGAN | CRUELTY-FREE
An EU-compliant formula, free from over 1400 potentially unsafe ingredients. Certified by Leaping Bunny.Made with 43% post-consumer recycled plastic and ships in our signature FSC-certified paper packaging.
Learn More
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WHAT IT IS
Somewhere between an oil and a light stain, this lip tint was made for whenever and wherever.
Repeated use helps to maintain natural moisture levels in lips over time. -
WHAT IT DOES
Infused with rosehip oil rich in omega-3 fatty acids known to support a healthy skin barrier function.
Shea butter and grapeseed oils condition and soften lips
Moisturizing jojoba oil known to create a protective barrier to help to lock in moisture -
OUR STANDARDS
CLEAN at MERIT | VEGAN | CRUELTY-FREE
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An EU-compliant formula, free from over 1400 potentially unsafe ingredients. Certified by Leaping Bunny. This product ships in our signature shipment packaging that is either recyclable, reusable or compostable.
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WHAT IT IS
Brush No. 1 softly blends complexion products into your skin for a natural, airbrushed finish.
Made to complement The Minimalist, but perfect for buffing any product seamlessly into skin. -
WHAT IT DOES
Densely packed bristles make blending easy
Extra soft, vegan bristles are gentle on reactive skin
Small enough to toss in your MERIT bag -
OUR STANDARDS
CLEAN at MERIT | VEGAN | CRUELTY-FREE An EU-compliant formula, free from over 1400 potentially unsafe ingredients. Certified by Leaping Bunny.
Learn More
Made with a 100% aluminum handle and ships in our signature FSC-certified paper packaging.
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WHAT IT IS
A translucent, moisturizing highlighter that illuminates skin for that fresh-morning-dewdrop-on-a-flower-petal sheen.
Formulated in partnership with esthetician Biba de Sousa, whose No List includes another 72 potentially acne-triggering ingredients that we eliminate. -
WHAT IT DOES
The vitamin-rich base replenishes moisture for a dewy glow that lasts beyond makeup
Plant-based squalane locks in hydration, conditions skin and supports elasticity
Olive fruit oil nourishes skin with monounsaturated fatty acids and Vitamin E, a known antioxidant
Phytosterol and amino acid blend help to minimize moisture loss and promote healthy skin barrier function -
OUR STANDARDS
CLEAN at MERIT | VEGAN | CRUELTY-FREE
An EU-compliant formula, free from over 1400 potentially unsafe ingredients. Certified by Leaping Bunny.Ships in our signature FSC-certified paper packaging.
Learn More
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WHAT IT IS
A foolproof, flexible balm that deposits a creamy, transparent veil of color to let your skin show through.
Formulated in partnership with esthetician Biba de Sousa, whose No List includes 72 potentially acne-triggering ingredients that we eliminate. -
WHAT IT DOES
Sheer, buildable cream formula that’s impossible to mess up
Creates natural warmth and soft definition without any orangeness or streaks.
Blendable formula for a second-skin finish that’s never cakey
Fatty acids condition skin and lock in moisture
Made with 43% recycled plastic and ships in our signature FSC-certified paper packaging.
To Use: For warmth, use the wide side to swipe anywhere the sun naturally hits. To sculpt, use the narrow side for precise application. Blend with Brush No. 1 or your fingers. -
OUR STANDARDS
CLEAN at MERIT | VEGAN | CRUELTY-FREE
An EU-compliant formula, free from over 1400 potentially unsafe ingredients. Certified by Leaping Bunny.Made with 43% recycled plastic and ships in our signature FSC-certified paper packaging.
Learn More
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WHAT IT IS
An everyday tubing mascara that defines, separates and lengthens lashes for a wide-awake look.
Made to distribute the perfect amount of product, our precise brush curls and lifts, never clumps or flakes.
Easy to remove with warm water and cleanser to protect lashes from the pulling and harsh removers required by most smudge-proof mascaras. -
WHAT IT DOES
Proprietary tubing technology wraps and defines each lash
Fatty acids and olive oil esters condition lashes and vitamin B5 adds shine
Plant-derived rice bran wax helps to structure and lengthen lashes -
OUR STANDARDS
CLEAN at MERIT | VEGAN | CRUELTY-FREE
An EU-compliant formula, free from over 1400 potentially unsafe ingredients. Certified by Leaping Bunny.Ships in our signature FSC-certified paper packaging.
Learn More
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WHAT IT IS
This tinted flexible pomade shapes and grooms your brows into place for natural, bold arches.
Made with a mineral-based formula to provide flexible, all-day hold that never smudges or flakes. -
WHAT IT DOES
Kaolin clay and mineral pigments build natural-looking color
Tapered precision brush makes it easy to coat every hair -
OUR STANDARDS
CLEAN at MERIT | VEGAN | CRUELTY-FREE
An EU-compliant formula, free from over 1400 potentially unsafe ingredients. Certified by Leaping Bunny.Ships in our signature FSC-certified paper packaging.
Learn More
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WHAT IT IS
Lipstick you can live in™️ — Comfortable color that’s so lightweight, you’ll forget you’re wearing it. -
WHAT IT DOES
Sheer satin-finish color, without the heaviness of a traditional lipstick.
The Satin Shades:
Ginger
Slip
Millenial
Baby
Cabo
L'Avenue
Tiger
Fashion
1990
Provides saturated, soft matte color that stays comfortable all day. Features a plush, velvet texture for a soft, blurred finish.
The Matte Shades:
Equestrian
Maison
Court
Power
Vermillion
Sunday
Classic
Antibes
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OUR STANDARDS
CLEAN at MERIT | VEGAN | CRUELTY-FREE An EU-compliant formula, free from over 1400 potentially unsafe ingredients. Certified by Leaping Bunny.
This product component was made with a recyclable glass bottle and a cap made with 30% PCR. It ships in our signature packaging that is either recyclable, reusable or compostable.
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WHAT IT IS
Lightweight formula absorbs quickly into the skin with zero residue, so makeup goes on smooth and wears better throughout the day. -
WHAT IT DOES
Designed to complement The Minimalist but can be used with any complexion product to give skin a healthy glow. -
OUR STANDARDS
CLEAN at MERIT | VEGAN | CRUELTY-FREE An EU-compliant formula, free from over 1400 potentially unsafe ingredients. Certified by Leaping Bunny.
Made with 30% recycled plastic and ships in our signature FSC-certified paper packaging.
Learn More
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WHAT IT IS
A buildable, talc-free, cream-to-powder single eyeshadow that is easy to use and gives a soft-matte wash of color for all-day wear. Designed to be applied with your finger or Brush No. 2, the impossible-to-mess-up formula creates a sheer wash of color that can be worn on its own for all-day wear or layered for added depth. -
SKIN BENEFITS
Chamomile and calendula extracts known to help soothe the eye area.
Magnolia bark extract known to help smooth the appearance of skin.
Peptides known to help reduce the appearance of fine lines.
Sunflower seed oil known to help nourish skin. -
OUR STANDARDS
CLEAN at MERIT | VEGAN | CRUELTY-FREE
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An EU-compliant formula, free from over 1400 potentially unsafe ingredients. Certified by Leaping Bunny. This product ships in our signature shipment packaging that is either recyclable, reusable or compostable.
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WHAT IT IS
A soft, dual-ended eyeshadow brush that can be used to create a wash of color and precise lines. -
WHAT IT DOES
Densely packed bristles deposit just the right amount of product for easy, buildable coverage
Extra soft, vegan bristles are gentle on reactive skin
Small enough to toss in your MERIT bag -
OUR STANDARDS
CLEAN | VEGAN | CRUELTY-FREE An EU-compliant formula, free from over 1400 potentially unsafe ingredients. Certified by Leaping Bunny.
Learn More
Made with a 100% aluminum handle and ships in our signature FSC-certified paper packaging.
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WHAT IT IS
Weightless formula absorbs into the skin helping it look plump, hydrated, and prepped for makeup. -
WHAT IT DOES
Features our proprietary Great Skin™ Complex with peptides, spermidine, and barrier polysaccharides to help support the appearance of skin elasticity, firmness and tone. -
OUR STANDARDS
CLEAN at MERIT | VEGAN | CRUELTY-FREE An EU-compliant formula, free from over 1400 potentially unsafe ingredients. Certified by Leaping Bunny.
Learn More
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WHAT IT IS
A microfine gel pencil that fills and defines brows for soft, natural-looking fullness. -
WHAT IT DOES
Ultra-fine pencil creates soft strokes to add natural-looking fullness and definition
Soft gel formula applies smoothly without tugging or pulling on delicate skin
For the best results, roll the pencil up no more than 1 mm and apply using gentle strokes to prevent breakage
Sunflower oil is rich in nourishing vitamin E and known to provide lightweight moisture
Safflower extract is known to encourage softer, more supple hair.
Hibiscus flower extract is rich in amino acids to help condition hair
How to Use:
Apply Brow 1980 to create volume and hold, then use Brow 1990’s precise tip to create soft strokes anywhere you want to fill in gaps or add definition. -
OUR STANDARDS
CLEAN at MERIT | VEGAN | CRUELTY-FREE
An EU-compliant formula, free from over 1400 potentially unsafe ingredients. Certified by Leaping Bunny.This product ships in our signature shipment packaging that is either recyclable, reusable or compostable.
Learn More