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What's Included
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WHAT IT IS
This tinted flexible pomade shapes and grooms your brows into place for natural, bold arches.
Made with a mineral-based formula to provide flexible, all-day hold that never smudges or flakes. -
WHAT IT DOES
Nourishing vitamin B5 adds flexibility and encourages fuller-looking brows
Kaolin clay and mineral pigments build natural-looking color
Tapered precision brush makes it easy to coat every hair -
OUR STANDARDS
CLEAN | VEGAN | CRUELTY-FREE
An EU-compliant formula, free from over 1400 potentially unsafe ingredients. Certified by Leaping Bunny.This product ships in our signature shipment packaging that is either recyclable, reusable or compostable.
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WHAT IT IS
Brush No. 1 softly blends complexion products into your skin for a natural, airbrushed finish.
Made to complement The Minimalist, but perfect for buffing any product seamlessly into skin. -
WHAT IT DOES
Densely packed bristles make blending easy
Extra soft, vegan bristles are gentle on reactive skin
Small enough to toss in your MERIT bag -
OUR STANDARDS
CLEAN | VEGAN | CRUELTY-FREE An EU-compliant formula, free from over 1400 potentially unsafe ingredients. Certified by Leaping Bunny.
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This product ships in our signature shipment packaging that is either recyclable, reusable or compostable.
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WHAT IT IS
A lightweight, bi-phase serum that instantly hydrates and plumps skin for a healthy glow. Designed to complement The Minimalist but can be used with any complexion product to give skin a healthy glow.
Non-comedogenic formula that is suitable for all skin types, including sensitive and acne-prone skin. -
WHAT IT DOES
Weightless formula absorbs quickly into skin with zero residue, leaving it plumped, hydrated, and prepped for makeup.
4 types of hyaluronic acid target multiple layers of skin to lock in hydration for all-day moisture.
Niacinamide helps brighten skin and smooth texture.
Caffeine-rich cacao seed extract stimulates blood flow for an immediate plumping effect.
Japanese goldthread root helps soothe skin.
pH-balanced to support a healthy skin barrier over time. -
OUR STANDARDS
CLEAN | VEGAN | CRUELTY-FREE An EU-compliant formula, free from over 1400 potentially unsafe ingredients. Certified by Leaping Bunny.
Made with 30% recycled plastic and ships in our signature packaging that is either recyclable, reusable, or compostable.
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WHAT IT IS
Lightweight formula absorbs quickly into the skin with zero residue, so makeup goes on smooth and wears better throughout the day. -
WHAT IT DOES
Features our proprietary Great Skin™ Complex with peptides, spermidine, and barrier polysaccharides to help support the appearance of skin elasticity, firmness and tone.
Oat extract and glycerin help soothe and moisturize skin.
Hyaluronic acid provides deep hydration.
Biomimetic emulsifiers give a blurred, cashmere-like finish. pH-balanced to support a healthy skin barrier.
Designed to be used with Great Skin™ Serum for enhanced efficacy.
Non-comedogenic, Dermatologist-tested, Fragrance-free -
OUR STANDARDS
CLEAN | VEGAN | CRUELTY-FREE An EU-compliant formula, free from over 1400 potentially unsafe ingredients. Certified by Leaping Bunny.
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WHAT IT IS
Somewhere between an oil and a light stain, this lip tint was made for whenever and wherever.
Repeated use helps to maintain natural moisture levels in lips over time. -
WHAT IT DOES
Rosehip oil and omega 3, 6 and 9 essential fatty acids encourage healthy barrier function and provide antioxidant benefits
Shea butter and grapeseed oils condition and soften lips
Jojoba oil creates a protective barrier to help to lock in moisture -
OUR STANDARDS
CLEAN | VEGAN | CRUELTY-FREE
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An EU-compliant formula, free from over 1400 potentially unsafe ingredients. Certified by Leaping Bunny. This product ships in our signature shipment packaging that is either recyclable, reusable or compostable.
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WHAT IT IS
Lipstick you can live in™️ — Comfortable color that’s so lightweight, you’ll forget you’re wearing it. -
WHAT IT DOES
Sheer satin-finish color, without the heaviness of a traditional lipstick.
The Satin Shades:
Ginger
Slip
Millenial
Baby
Cabo
L'Avenue
Tiger
Fashion
1990
Provides saturated, soft matte color that stays comfortable all day. Features a plush, velvet texture for a soft, blurred finish.
The Matte Shades:
Equestrian
Maison
Court
Power
Vermillion
Sunday
Classic
Antibes
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OUR STANDARDS
CLEAN | VEGAN | CRUELTY-FREE An EU-compliant formula, free from over 1400 potentially unsafe ingredients. Certified by Leaping Bunny.
This product component was made with a recyclable glass bottle and a cap made with 30% PCR. It ships in our signature packaging that is either recyclable, reusable or compostable.
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WHAT IT IS
Get compliments on your skin, not your makeup. We designed this in place of all-over coverage, so you can make small edits only where you need them.
The Minimalist can also double as a contour. To sculpt and define, choose a shade three shades deeper than your base shade and blend with Brush No. 1 for a seamless finish.
Formulated in partnership with esthetician Biba de Sousa, whose No List includes another 72 potentially acne-triggering ingredients that we eliminate. -
WHAT IT DOES
Lightweight, hydrating formula wears throughout the day without settling into fine lines
Buildable light-to-medium coverage that stays breathable all day
Sea daffodil extract helps diminish the appearance of pigmentation and dark spots
Fatty acids condition skin and lock in moisture -
OUR STANDARDS
CLEAN | VEGAN | CRUELTY-FREE An EU-compliant formula, free from over 1400 potentially unsafe ingredients. Certified by Leaping Bunny.
This product component was made with 43% recycled plastic, and ships in our signature shipment packaging that is either recyclable, reusable or compostable.
Learn More